LOLGA Marketing Analytics | Advertising Management & Analytics

Official LOLGA Application Information

LOLGA Marketing Analytics

Advertising Management & Analytics

LOLGA Marketing Analytics is a business advertising management and analytics application developed and operated by GAME SERVICE LIMITED. The application helps LOLGA manage, monitor and analyze advertising campaigns, advertising costs, conversions and performance data from connected Google Ads accounts.

Application Purpose: LOLGA Marketing Analytics provides campaign reporting, advertising performance analysis, historical reporting and campaign management functionality using data from Google Ads accounts that have granted the required Google permissions.

Application Information

Application LOLGA Marketing Analytics
Developer / Operator GAME SERVICE LIMITED
Primary Purpose Advertising Management & Analytics
Google Integration Google Ads API
Data Purpose Reporting & Performance Analysis
Website LOLGA.COM

What LOLGA Marketing Analytics does

LOLGA Marketing Analytics centralizes advertising information from connected Google Ads accounts and provides campaign reporting, performance analysis, advertising management and optimization tools for GAME SERVICE LIMITED.

01

Campaign Reporting

View Google Ads campaign, ad group, advertisement and budget information in a centralized reporting interface.

02

Performance Analytics

Analyze impressions, clicks, advertising costs, conversions, CTR, CPC, CPA, CVR and ROAS.

03

Campaign Monitoring

Monitor advertising performance and identify campaign changes, trends and performance opportunities.

04

Historical Analysis

Compare current and historical advertising performance for reporting and business analysis.

05

Multi-Account Reporting

Consolidate reporting from connected Google Ads accounts into a unified analytics environment.

06

Campaign Optimization

Use advertising performance data to support campaign and budget optimization decisions.

Why LOLGA uses Google Ads data

LOLGA Marketing Analytics connects to Google Ads through Google OAuth 2.0 and the Google Ads API to provide advertising reporting, management and analytics functionality.

Purpose of Google Ads API access

Google Ads data is requested so LOLGA Marketing Analytics can provide campaign management, reporting, monitoring, analytics and optimization functionality for GAME SERVICE LIMITED.

Data is accessed only from Google Ads accounts for which the required permissions have been granted through Google's authorization process.

Google OAuth Scope https://www.googleapis.com/auth/adwords
Account Information Google Ads customer IDs and account-level advertising information.
Campaign Information Campaigns, ad groups, advertisements, budgets and status.
Performance Information Impressions, clicks, conversions and related performance metrics.
Cost Information Advertising spend, CPC, CPA and other cost-related metrics.
Conversion Information Conversion counts, conversion value and advertising performance results.
Reporting Information Historical campaign statistics used for comparison and analysis.
Google data is used only for the functionality described on this page. LOLGA does not sell Google user data and does not use information received through Google APIs for unrelated purposes.

LOLGA Marketing Analytics does not request access to Gmail messages, Google Drive files, Google Contacts, Google Photos or other unrelated Google user content as part of this Google Ads integration.

How Google Ads data is used

Information obtained through the Google Ads API is used to provide the advertising management and analytics functionality of LOLGA Marketing Analytics.

Reporting & Analytics

  • Display campaign and account information
  • Measure impressions, clicks and conversions
  • Analyze advertising costs
  • Calculate CTR, CPC, CPA, CVR and ROAS
  • Compare historical campaign performance

Advertising Management

  • Monitor campaign performance
  • Review campaign and budget settings
  • Identify advertising performance trends
  • Support campaign optimization decisions
  • Generate internal business reports

Responsible handling of Google user data

GAME SERVICE LIMITED uses reasonable technical, administrative and organizational measures designed to protect information obtained through Google APIs.

USE

Limited Purpose

Google Ads data is used only for advertising management, reporting, monitoring and analytics functionality.

SECURITY

Data Protection

Reasonable safeguards are used to help protect information against unauthorized access, disclosure, loss or misuse.

PRIVACY

Privacy Policy

Detailed information regarding access, use, storage, sharing, retention and deletion is provided in our Privacy Policy.

Privacy Policy

Our Privacy Policy explains how LOLGA Marketing Analytics accesses, uses, stores, protects, shares and deletes information obtained through Google APIs, including Google Ads data.

View Privacy Policy

Questions about LOLGA Marketing Analytics?

If you have questions about LOLGA Marketing Analytics, Google Ads API access, Google user data, privacy practices, data retention or deletion, please contact GAME SERVICE LIMITED through LOLGA's official support channel.